Specialization: course opened to all study programs
Warrantor: doc. PhDr. Martin Bútora
Instructor: DELL experts
Lecturing hours (weekly): 2
Credits: 3 ECTS
Date: Thursday 3.15 - 4.45 pm
Room: C1.09
Working language: English
Evaluation: passed/not passed
Aim of the course: The aim of this course is to introduce students the functioning of a global company and its success story, specifics of its operations on the global market. Students will get the overview of the market and industry the company operates on. Certain strategic areas will be discussed in more details (direct model, brand, remote management, M&As…) so that students understand these aspects and how they are important for global companies compared to the ones operating on a local market. Although being prepared in DELL Slovakia, these topics will cover global activities, with link to local, Slovak market. Competitors will be addressed in specific topics to show the differentiation of DELL. Highly practical, students will see how different company strategies influence its success or failure. Complexity and variety of topics will give students broad picture of what it is about to manage global business.
Course outline to download (.ppt):
List of Pre-reading assignments (to be read regulary alongside the course outline):
Week 3 - From Production to Solution
Week 7 - Managing remote teams globally
Week 8 - Shared Service Centers_SARIO
Week 9 - Global Trends in IT Industry
Week 11 - DELL M&A Strategy globally
Week 12 - Full Final Assignment
Evaluations
